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D.LEAGUE:CANGE RAPTURES BRANDING

2025
ROLES
BRANDING
ART DIRECTION
GRAPHIC
SPACE

D.LEAGUE CANHE RAPTURES IENTITY &UNIFORM

D.LEAGUE CANHE RAPTURES IENTITY &UNIFORM

D.LEAGUE CANHE RAPTURES IENTITY &UNIFORM

INTRODUCTION

日本初のプロダンスリーグ「D.LEAGUE」のチーム「CANGE RAPTURES」のネーミング変更による新たなTI(チームアイデンティティ)、および新ユニフォームのデザインディレクションを担当。

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I led the design direction for a new Team Identity (TI) and uniform design following the renaming of CHANGE RAPTURES, a team competing in D.LEAGUE, Japan’s first professional dance league.

IDENTITY

一瞬にかける想いがその時に創り出す一瞬の狂喜・爆発・歓喜。
ダンサーから観客へ、観客からダンサーへ、そして観客から観客へと熱が伝わり入り乱れ、凄まじいパワーが湧き上がる様をシャープかつランダムで動的なラインで表現。
ラインは他ツールへ展開した時にもそのルールをベースに様々なランダムな造形が生み出されるような仕組みを構築する。
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The concept centers on the emotions poured into a single fleeting moment—
the instant bursts of ecstasy, explosion, and exhilaration created in that very second.
Heat and energy surge and collide as they flow from dancers to the audience, from the audience back to the dancers, and among the audience themselves, generating an overwhelming power.
This dynamic exchange is expressed through sharp, random, and kinetic lines, capturing movement, intensity, and unpredictability.
The line system was designed as a flexible visual rule set, allowing diverse and random forms to be generated consistently when expanded across other tools and applications.

UNIFORM

ダンサー、衣装デザイナー含め、チーム内でCHANGE RAPTURESの目指すスタイル、HIPHOPの方向性を綿密に議論。HIOHOPの持つ荒々しさをベースに、チームオリジナル柄のモザイク柄をプリントすることで大人らしさを演出させた。
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Extensive discussions were held within the team—including dancers and costume designers—to define the style and hip-hop direction that CHANGE RAPTURES aims to embody.
Grounded in the rawness and intensity inherent to hip-hop, we introduced a team-original mosaic pattern, printed onto the uniforms to add a sense of maturity and sophistication while preserving the genre’s edge.

CREDIT
  • Client
    PERF, Inc.
  • Team Manager
    YUKI YANAGI / TATSUYA HOSHINO / SARII KOYAMA
  • Creative Agency
    good future Inc.
  • Business Producer
    SHUJI IWAMOTO
  • Art Director / Graphic Designer
    NORI YOKOYAMA
  • Uniform Designer
    MIRACH DESIGN WORKS
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